Black Friday Week

Paula's Choice Bestsellers

Our Black Friday Sale is over

The promotion will return next year, see you then!

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  • -25%
    All skin types
    Anti-Aging, Dull skin, Fine lines and wrinkles

    4X pro-collagen peptide complex targets the entire eye area

    Metal tip depuffs & cools on contact, designed to gently glide along the eye contour

    Lightweight, fragrance-free gel primes for & plays well with concealer​

    A clinically proven eye treatment powered by 4X pro-collagen peptides to depuff, firm & lift.

    Acetyl Hexapeptide-8, Palmitoyl Tetrapeptide-7 & Tridecapeptide-1, Lysine Polypeptides
    25% off
  • -25%
    All skin types
    Redness, Rosacea-prone skin, Sensitive skin, Dull skin

    7 benefits, 1 drop: hydrate, repair barrier, soothe, smooth, strengthen, reduce visible redness, boost elasticity

    Clinically proven to improve hydration, radiance, texture & visibly repair the barrier in 7 days*

    Milky, lightweight texture layers with skincare, make-up & SPF

    A next-gen, milky hydrating serum with 7% ectoin, 7x hyaluronic acid & glycogen that delivers 7 barrier benefits in 1 drop. Clinically proven to soothe, help protect, restore resilience & visibly repair the barrier in 7 days – for dewier, stronger, make-up optional skin.

    7% Ectoin, 7x Hyaluronic Acid, Glycogen
    25% off
  • -25%
    All skin types
    Anti-Aging

    Improves skin tone and texture

    Fades brown spots

    Softens fine lines and wrinkles

    A powerful blend of retinol and bakuchiol tackles fine lines and wrinkles, restores firmness and evens out skin tone.

    Retinol (Vitamin A), Bakuchiol, Peptides
    25% off
  • -25%
    All skin types
    Anti-Aging

    Boosts lip volume while supporting healthy collagen levels for fuller, softer lips

    Nourishes, hydrates & smooths with a non-sticky, glossy finish

    Clinically proven to plump & smooth lips for 24 hours after one application

    A clinically proven lip treatment packed with 3X pro-collagen peptides and shea butter to visibly plump, smooth lines and deeply hydrate instantly & over time.

    Tridecapeptide-1, Palmitoyl Tripeptide-1, Palmitoyl Tripeptide-38
    25% off
  • -25%
    Normal skin, Dry skin
    Anti-Aging, Brown spots, Very dry skin

    Protects from sun damage

    Promotes radiant-looking skin

    Hydrates dry skin

    Protects skin from the sun and improves skin tone.

    Avobenzone, Niacinamide/Vitamin B3, Shea Butter
    25% off