Bakuchiol, the natural anti-ageing ingredient
Bakuchiol reduces skin discolouration and helps prevent fine lines and wrinkles. When used together, retinol and bakuchiol make a great team, because bakuchiol stabilises and improves the effect of retinol. Discover more


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    All skin types

    Improves skin tone and texture

    Fades brown spots

    Softens fine lines and wrinkles

    A powerful blend of retinol and bakuchiol tackles fine lines and wrinkles, restores firmness and evens out skin tone.

    Retinol (Vitamin A), Bakuchiol, Peptides
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What is bakuchiol in skincare?

Bakuchiol is a plant-based antioxidant that offers a multitude of skincare uses. Bakuchiol skincare products can help to fight the first signs of ageing, soothe reactive skin and help to reduce any discolouration. Plus, skincare with bakuchiol can also benefit acne-prone skin types, due to its calming effects.

Skincare products with bakuchiol

Bakuchiol is sometimes dubbed “nature’s retinol”, but when cocktailed with actual retinol it works even harder to tackle visible skin concerns like wrinkles, dark spots and loss of firmness. Bakuchiol products that also feature retinol can be especially helpful for those with more sensitive skin types, who may experience skin issues such as sensitivity or flaking when using retinol. With these products, it’s best to start slowly and build up usage when you know your skin can tolerate it well.

Paula’s Choice Skincare features a range of bakuchiol products, so you can choose how to add it to your skincare routine. A top tip is to always apply lighter formulations that feature bakuchiol before a heavier, thicker product. For example, a lightweight bakuchiol serum should be applied before a creamy moisturiser, but a creamy bakuchiol moisturiser should be applied before a dense sunscreen.

If you’re already happy with your skincare routine, you could simply try adding a bakuchiol booster to your current moisturiser, to supercharge the benefits.

Serums and creams with peptides

For the most impressive results, particularly on ageing or sun-damaged skin, look for products that contain a dream team of retinol, bakuchiol and peptides, as these will target fine lines, deep wrinkles and loss of firmness that can affect collagen-depleted skin.

Beauty begins with truth

Our philosophy? Smart, Safe Beauty. The products you use should work and be good for your skin, no exceptions. Based on our heritage in consumer advocacy, each of our formulas is effective, safe and backed by cited research. We uncover the truth about skincare and share all of the facts with you along the way - because keeping your skin healthy shouldn't be a mystery.

Our products do what they promise and we want you to experience that for yourself, that's why we offer a 60 day money-back guarantee. If you are not satisfied with your purchase, contact us within 60 days for a full refund.

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For any questions about our products or for help on building a skincare routine, please contact our Customer Care team. Our skincare experts are on hand to help you find the best products for your skin.